Workplace Counselling for Employers
In practice since 2013+A named counsellor, not a helpline
Somebody in your team is not coping, you have noticed, and you are not sure what you are actually allowed to do about it.
That is usually the point at which an employer goes looking for this. So here is the honest version, including the parts that argue against buying anything from me.
First, Check What You Already Have
If your company holds group life cover, income protection or private medical insurance, there is a reasonable chance an Employee Assistance Programme came bundled with it. Brokers attach them free or nearly free.
The CIPD's 2023 Health and Wellbeing at Work survey, covering 918 organisations, found 84% had an EAP for all or some employees, up from 74% the year before. So the odds are you have one. Ask your broker before you ask me.
The More Useful Question Is Why Nobody Uses It
Near enough everybody has an EAP now. Far fewer organisations can tell you how many of their people used it last year.
That is the number I would want to see, and I am deliberately not quoting you an industry figure for it, because the ones that circulate come from providers rather than from independent research. Ask yours directly. If they cannot or will not give you a usage rate for your own organisation, that is itself an answer.
When people do not use one, the reasons they give are consistent and none of them are about the quality of the counsellor. It is an 0800 number they were told about at induction two years ago. It routes through a triage call with a stranger. They are not convinced it is really confidential. And they get an allocation of sessions with whoever is available, then somebody different if they come back.
The Uncomfortable Research, Before You Spend Anything
A 2024 study by William Fleming at the University of Oxford's Wellbeing Research Centre looked at 46,336 workers across 233 UK organisations, comparing people who took part in individual-level wellbeing programmes with people who did not. On multiple measures of wellbeing, participants appeared no better off. Volunteering was the single exception.
That is about resilience training, apps, mindfulness sessions and coaching rather than about counselling specifically, and it is one study. But the direction is worth sitting with. Buying provision and getting an effect are not the same transaction, and a lot of wellbeing spending is doing the first while being reported as the second.
If that makes you less inclined to buy something, good. It should.
What I Am Not
I am one person. There is no 24-hour helpline behind me, no app, no portal and no capacity to cover several sites at once.
If what your organisation needs is round-the-clock cover for a few hundred people across multiple locations, an EAP is the right instrument and you should buy one. I would rather say that than take a contract I am the wrong shape for.
What I Do Offer
Counselling for your staff, contracted directly with you, delivered by the same named person every time.
The arrangement is usually simple. We agree a number of sessions and how someone gets to me. Your people book in directly rather than being triaged by a call centre. They see me, not whoever is free. If somebody needs longer than we agreed, I tell you that is the case without telling you who or why.
In person in Wolverton for anyone within reach of Milton Keynes, or online, which removes the geography entirely and is how a lot of this works in practice.
I also provide clinical supervision to other therapists, which matters if you employ counselling or support staff who are required to have it.
Where This Beats an EAP, and Where It Does Not
It suits smaller organisations, where the person signing this off is the owner or the only HR generalist, and where a named human who keeps turning up is worth more than a national contract nobody remembers.
It also works alongside an EAP rather than instead of one. The common pattern is that the EAP handles the first few sessions and then the allocation runs out on the people who needed the most. Having somewhere to send those cases is a smaller purchase than replacing your provider.
Where it does not suit you: shift work needing cover at three in the morning, a workforce spread across the country, or a requirement for same-day access. Those are real needs and I am not the answer to them.
What You Will and Will Not Be Told
This is the part that decides whether your staff use it, so it is worth being exact.
You get to know that someone attended and that the sessions were used. You do not get to know what was said, what the problem was, or anything that would let you work out which of your people is dealing with what.
The limits on that are the ordinary clinical ones rather than commercial ones, and they are about immediate risk to life rather than about anything an employer would want to know. I set them out with each person at the start.
If you are hoping for a summary of themes across your organisation, I will not provide it for a small headcount. With ten or fifteen people it is not anonymous however it is worded, and pretending otherwise is how staff learn not to trust these arrangements.
The Procurement Questions, Answered Up Front
These are the ones that hold a booking up for a fortnight while somebody chases an email, so they may as well be on the page.
Professional indemnity: £5m, which is at or above what corporate and public sector tenders normally specify. A lot of independent practitioners carry less than that, so it is worth asking whoever else you are considering.
Supervision: the cover extends to clinical supervision as well as counselling, which matters if you employ counselling or support staff who need it.
Under-18s: I take parental consent before working with anyone aged 16 or 17.
Safeguarding: enhanced DBS check, current.
Registration: member of the National Counselling and Psychotherapy Society.
Certificates on request. Ask in your first message and they come with the quote rather than after it.
Why a Practising Therapist Rather Than a Provider
I spent more than twenty years in corporate leadership before I retrained, so I have sat on your side of this and I know the difference between a wellbeing initiative that is genuinely meant and one that is cover.
And I still see clients every week. That matters more than it sounds, because the person your staff actually meet is the person you spoke to, and I am accountable for how that goes rather than subcontracting it.
If you want the group end of this rather than one to one work, that is corporate wellbeing workshops. If what you are really asking about is one senior person who is struggling in a role, that is executive coaching, and it should be paid for as that rather than routed through a staff counselling arrangement. This page sits under mental health support with the rest of the work that is not tied to a room in Wolverton.
Questions Buyers Usually Ask
Is This an EAP?
No, and I would not market it as one. An EAP is a scaled service with a helpline and multi-site cover. This is employer-funded counselling with one named counsellor. For a small organisation that is usually the better instrument. For a large one it is not.
What Does It Cost?
It depends on how many sessions you want available and whether the work is in person or online. Tell me the size of your organisation and what prompted the question and you will get a straight figure, not a discovery call.
Will You Tell Us Who Used It?
No. You will know the sessions were used. You will not learn who by, or what about. That is not me being difficult, it is the condition under which your staff will actually use it.
We Already Have an EAP. Is There Any Point?
Possibly, as the place the cases go when the EAP allocation runs out. Start by asking your provider for your usage rate. If it is healthy and people are getting what they need, you do not need me.
Can You Cover Our Whole Workforce?
Depends entirely on the headcount, and I will tell you honestly if the answer is no. One person cannot be the counselling provision for several hundred, and anybody who says otherwise is selling you a waiting list.
Can We Start With a Trial?
Yes, and I would suggest it. A small agreed number of sessions, see whether your people use them, then decide. It is a more honest test than any proposal I could write you.
Tell Me What Prompted the Question
Send me a message with your headcount and what is going on. If the answer is that you should be phoning your broker instead, I will say so.
Send me a messageIf Someone Needs Help Today
None of the above is for an emergency. If you are worried about someone right now, these are faster than any arrangement with me.
- If someone is in immediate danger: 999
- NHS mental health crisis line for Milton Keynes, free, day or night: 0800 0234 650
- Urgent NHS help, choose the mental health option: 111
- Samaritans, free, at any hour: 116 123
- MK Crisis Cafe, run by Mind BLMK, open 5pm to 11pm every day: 01525 722 225
David LloydCounsellor, psychotherapist and coach, Wolverton, Milton Keynes